Red poors it on rich in a mix of a brilliant red flower cup and heart with a faceted ruby red ball for added sparkle. Clip it onto almost anything imaginable: backpacks, ski jackets, purses, briefcases, bracelets, jean loops, key chains, pet collars, cosmetic bags and much more. Approx. length of pull is 1 1/2"-2". Hook is 3/4"L. Shown in goldtone: Also available in silvertone, please request finish change in comments line at checkout along with item name and/or number.